The Power of Carbon Balancing

Did you know that forests are like the lungs of the Earth, providing us with 30% of our oxygen?

... And not only that, but they're home to a whopping 80% of amphibian species, 75% of bird species, and 68% of mammal species!

With Carbon Balancing, you protect and preserve the world's most endangered forests and, in turn, create an instant positive impact.

But here's the not-so-super news: we've lost around 420 million hectares of forest since 1990 - an area 17 times larger than the UK! But don't worry; you can be part of the solution.

With Carbon Balancing, you protect and preserve the world's most endangered forests and, in turn, create an instant positive impact. Your print, leaflet distribution, direct mail and packaging can now be carbon balanced (AKA carbon neutral) using Greener Mail.

Monkey and infant perched on a branch in a lush forest

Planting VS Protecting

So, which is best, planting more trees or protecting those we already have? 

While planting trees is undoubtedly beneficial for the environment, according to the World Land Trustit takes about 20 years before a new tree will mature enough to begin sequestering carbon. That's 20 years before planting trees will have a truly positive impact!

Protecting, however, has an instant positive impact, and is the primary strategy according to many leading experts:

"Whenever there's a choice, we stress that halting deforestation and protecting remaining forests must be a priority." Prof Alexandre Antonelli, Director of Science at RGB Kew.

The graph below illustrates the difference between planting and protecting, showing how much longer planting takes to have a positive impact on our climate.

Graph on the different environmental impact between planting trees and protecting existing forests

We must protect carbon-rich habitats to avoid the release of stored carbon and enable the regeneration of degraded habitats, which gradually re-absorb atmospheric CO2. 

These same habitats are home to hundreds of threatened species, meaning the benefits of choosing to protect exceed far beyond carbon offsetting alone.

So how do you preserve and protect, and how does purchasing from Greener Mail have an impact? The answer lies in the World Land Trust. Read on to discover more!

The World Land Trust

Now, let's talk about World Land Trust. They're a global conservation charity that has been kicking some serious butt since 1989.

They've protected over two million acres of tropical forest and other threatened habitats. And through the Carbon Balanced Print and Paper program, they've offset a whopping 250,000 tonnes of CO2.

But wait, there's more! World Land Trust is backed by some incredible patrons, including the legendary Sir David Attenborough. He believes that supporting World Land Trust is one of the most impactful ways to protect the wild world. We couldn't agree more!

World Land Trust carbon balanced paper logo in green

Our Environment

Greener Mail, the Carbon Balanced Printer, has joined forces with the global conservation heroes at World Land Trust to save the day. Their mission? Protecting and preserving threatened habitats around the world packed with carbon goodness.

At Greener Mail, we're all about providing smart and creative marketing solutions while keeping Mother Nature in mind. Saving the planet is no easy task, but together, we can make simple upgrades that make a profound difference. We've been working hard to reduce our impact on natural resources and are here to help you do the same.

Our World Land Trust Carbon Balanced Certification is just the tip of the iceberg when it comes to our mission of crushing our environmental footprint. We recently joined the SME Climate Hub commitment, going above and beyond to invest and innovate like crazy. Why? Because we want to bring you the most sustainable solutions out there.

And we're not stopping there! We're on a mission to cut our own carbon emissions in half by 2030 because we're serious about keeping our planet safe and sound. We believe in science-based targets and want to do our part to keep global temperature increase below 1.5°C.

Battery charging image within a green forest

Why Use a Carbon Balanced Printer?

Becoming a World Land Trust Carbon Balanced Printer means we've measured our carbon emissions and balanced them out through World Land Trust's global Carbon Balanced projects. That meanswe can offer you Carbon Balanced Print and Paper-based Packaging and beautiful certification to demonstrate how you're doing your bit.

Make a real difference!

So why choose Carbon Balanced? Well, it's a no-brainer, really. It meets the demand for sustainability while making a real difference. By choosing Carbon Balanced Print and Paper, you're tackling carbon emissions, fighting deforestation, and saving endangered species. It's a win-win-win situation!

Join us on this exciting journey of saving the planet and making a positive impact. Together, we can create a greener, brighter future for all. Together we can unleash the power of carbon balancing!

"To avoid the most significant effects of climate breakdown, we must halve greenhouse gas emissions before 2030 and achieve net-zero emissions before 2050. - Science-Based Targets Initiative


"55% of young people in the UK say they would be more loyal to a brand that was reducing its carbon footprint." Carbon Trust


"66% of global consumers say they’re willing to pay more for sustainable brands." Nielsen

Here for your questions!

Enquiries, questions or just want to say hi? Please fill in the form and we’ll get back to you as soon as possible!

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